The Complexities of a Manufacturing Sales Environment

Complexity in sales means many things. More buyers per deal. More parts of the solution. Longer sales cycles. More diverse and complex selling moments. Differing messaging based on persona, industry,...

Crawl, Walk, Run – The AI Journey

AI has made its way into countless software solutions, and with good reason – it can improve the selling experience for both sellers and buyers. However, AI systems traditionally require a...

A (Very) Brief History of Sales Enablement

Sales enablement didn’t suddenly wash up like a life raft on our shores. We’re still waiting for the definitive history on sales enablement, but we can trace its origins to 1999. That’s when John...

Does Gamification Live Up to the Hype?

When Bigtincan acquired Zunos, a micro-learning & gamification platform - I'll admit I was a bit skeptical. When first checking out the Zunos platform I thought it was cool, but I still didn’t fully...

9 Ways Bigtincan Uses Bigtincan

Eating your own dog food: it’s probably the best way to get intimately acquainted with the product you sell. Here at Bigtincan, our platform is a part of the sales and marketing teams’ daily lives....

Sales Enablement Becoming More Crucial to Digital Transformation

Over the last month, I've been asked to speak at two separate events for the Sales Enablement Society -- their annual conference in Denver, CO, and then at Sales Enablement Soiree that was held...

Old School vs New School Sales Training

A bit about me: I’m the Director of Telecommunications/Technology vertical at Bigtincan. In a previous role at a Fortune 10 company, I was responsible for selling over 100+ telecommunications and...

Bigtincan at Dreamforce ‘18

Last week was a busy and exciting time for Bigtincan as we made the cross-country trip to San Francisco, CA for Dreamforce 2018. During the week-long event, we met a ton of great people at our...

Four Ways Sales Enablement Keeps Financial Advisors Compliant and Productive

In the heavily regulated world of financial services, ensuring your client facing advisors have fully compliant content is essential. Of course, this is vital in mitigating risk, but think about the...

Sales and Marketing Alignment for Life Sciences

Episode #1: Field of Dreams - “If you build it, your field data will come.”

Ray Liotta is an accomplished actor, and one of my favorites. However, I must admit I’m not so impressed with his latest...