Over the course of the last two weeks I have dug into the Gartner article, "8 Top Findings in Gartner CMO Spend Survey 2018-19" - today we will finish looking at the last points.
In my last two posts I focused on how Bigtincan helps CMOs better execute, drawing insights from the Gartner article, "8 Top Findings in Gartner CMO Spend Survey 2018-19.” I’ll continue this thread...
In my last post we started discussing how Why Bigtincan is Becoming a CMO's Best Friend. I wanted to continue my train of thought, focusing on the second item in the Gartner article, "8 Top Findings...
At Bigtincan, I spend a lot of time digging into industry metrics as part of my efforts to find the right partners to work with. As the most integrated platform in the sales enablement space,...
Marketing Automation is at the core of almost every marketing team - it’s a need-to-have, not a nice-to-have. Marketers use Marketing Automation platforms to gather data, and use that data to guide...
We use Adobe products all the time, and Adobe InDesign is one of our favorites for creating our own marketing content. Though InDesign is an incredibly powerful tool, it isn’t one that a salesperson...
We are back from the Adobe Summit and reflecting upon the feedback we are receiving from customers, prospects, partners, and Adobe employees themselves. By all measures, the launch of Bigtincan for...
Today’s CMO has a multitude of channels to reach - more than at any other time in history. Forrester even has gone as far as to say that the role of CMO has shifted now to be “Chief Collaborator”....
I remember the joy of reading when I was a child. I read everything from Curious George to the dictionary, from the Hardy Boys to the encyclopedia. I wanted to learn it all.
Hello. This is my first blog post at Bigtincan but certainly not my last. I plan on using my writing as another means of reaching out to our customers and, most importantly, listening to what they...