Last week (May 5-8), Bigtincan had a large presence at the 2019 SiriusDecisions Summit in Austin, Texas themed, “Together: Achieving High Performance by Aligning the B-to-B Revenue Engine.” As a...

Bigtincan recently attended NRF 2019: Retail’s Big Show. With over 38,000 people in attendance, this event continues to be the largest retail conference and expo in the world.

Despite buyers' expectations of compelling content along every step of the buyer journey, many organizations still don't follow a content marketing strategy or have one that's poorly defined. These...

In Part 1 of “Make Your Sales Content Count,” we looked at why the majority of sales content goes unused. The good news is that it’s not too late to turn around your company’s sales content strategy....

Marketing teams devote endless time, money, and effort to churn out sales content that they can’t wait to hand off to their sales team. The reality is that their sales team is unlikely to use the...

Sales enablement didn’t suddenly wash up like a life raft on our shores. We’re still waiting for the definitive history on sales enablement, but we can trace its origins to 1999. That’s when John...

Last week was a busy and exciting time for Bigtincan as we made the cross-country trip to San Francisco, CA for Dreamforce 2018. During the week-long event, we met a ton of great people at our...

According to Frost & Sullivan Research, the B2B eCommerce market will be twice as large as the B2C market by 2020. Despite this growth, Forrester analysts have predicted that 1 million US B2B...

There are countless technologies that have been developed to accelerate the sales process and increase revenue for sales organizations. These technologies aim to improve sales effectiveness and...

Andy Olen, Senior VP of North America Laboratory Diagnostics at Siemens Healthineers, and author of The Trilogy of Yes, has over 20 years of sales, marketing, general management, and entrepreneurial...